The City of Highland Park recently developed a business page for
their website. The purpose of the page is to promote Highland Park as a
great place to establish new businesses. Providing the location
available for commercial leasing is an excellent way to assist a
businessperson with locating a good area to start their business.
The Office of Economic Development and the GIS Office worked together
to create the base map. The base map shows the location of business
district on a Citywide map. The user hovers the mouse pointer over the
business district name, which then brings up a pop up bubble describing
the business district. If the user clicks on the bubble, it brings up
the interactive map showing the location of available commercial space.
The interactive map is created by converting the spreadsheet of
available commercial space to a point file. Points are overlaid on a
Google map. The user then clicks on the point to receive more
information about that location. Thus the user can easily find the
available square footage for leasing, contact information, and zoning.
Points can also be located from a list of addresses on the left.
Working together the Office of Economic Development and GIS Office
created a powerful tool that allows interested parties to quickly find
the location of available commercial space. Thus avoiding the need to
call the city or individual real estate brokers to determine the
location of available commercial space. This streamlines targeting and
attracting of future businesses to the area.